KPT INSURANCE
KPT INSURANCE
A smile always wins.
Many insurance companies claim that their customers are better insured. Few prove it. Not so KPT. We staged one of the most important human emotions: the smile. In doing so, we combined digital capabilities with live interaction. For the campaign, the customer went through Switzerland with a pinball machine that could be controlled by lip movements. Only those who smiled often won. The campaign made waves and attracted a lot of attention - also internationally. Davide Bonina was significantly involved in this concept. Webguerillas AG in Zurich under Dino Ceccato was responsible.
Skills:
- Art Direction
- Label Design
- User Interface Design
- Interaction Design
Challenge:
One challenge was to transform the gaming experience into emotion through the use of technology. To achieve this, it was necessary to carefully evaluate and soundly select partners.
Visit:
Smileball
What we offer
is diverse.
Admittedly, we are quite good at talking. But we are even better at implementing. Therefore, we would like to not only tell you what we can do for you, but much rather show you. With a selection of our heart projects.